Ten years ago, the cider industry used 110,000 tonnes of apples grown in the UK. Today, it is 250,000 tonnes.
Britain's producers now harvest apples from more than 17,000 acres of orchards – that's over 30,000 football pitches.
There are some 1,500 people employed directly in the industry and a further 7,500 jobs supported in the rural community.
The cider market in the UK is now worth £3 billion and cider and perry contribute 9 per cent of all the alcohol consumed in the UK.